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Artwork for Matt Alt's Pure Invention

Matt Alt's Pure Invention

Matt Alt

Dispatches from the front lines of Japanese pop culture.

Platform
Substack
PricingFreemiumPublishesWeekly
Issues101SubscribersRead blog.pureinventionbook.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Japan's AI Affinity

©Hajime Sorayama

5 days ago
61
12

Sanae vs. Anime

Only three months into office, Prime Minister Sanae Takaichi played a risky game, calling for a “snap election” to consolidate the power of her party in parliament. The results came in on Sunday. She won by a landslide, securing a mandate f...

14 days ago
32
4

Altered States

Long time no see. I apologize for the long pause between posts, but I spent the last month in the United States. This was the longest time I have spent in my home country since moving to Tokyo twenty-three years ago, in the spring of 2003. ...

a month ago
39
20

Sony Goes for Peanuts

It wasn’t so long ago that purchases of American institutions by Japanese companies sparked outrage in the United States. When Mitsubishi bought the Rockefeller Center in 1989, a local auto dealership ran a TV spot that invited Americans to...

2 months ago
53
12

Authors

The writers behind this newsletter.

  • Matt Alt

    Recovering localizer. Former "Japanology Plus" co-host. Author of "Pure Invention: How Japan Made the Modern World."

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