Heuristics vs Traps
Mila Agius, Daryna Karuna, Dr Oleg Maltsev, Costantino SlobodyanukBehavioural psychology, fintech and durable communities. I look at trust, incentives, belonging and the early signals that show why some human systems last while others fall apart.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 84 | Founded | a year ago | Last Issue | 37 hours ago |
| Active | |||||
Read this Newsletter
agiusmila.substack.comLatest Issues
Building a Community in Public: Infrastructure, Drive, Environment
Subscribe now
Not long ago Antonia, one of my readers, asked me a question about the community we’re building.
Can a community develop initiative in people, or only attract those who are already ready to act? And how do you help someone...
Building a Community in Public: A Place You Can’t Build Alone
Subscribe now
At the beginning of Wanted, James McAvoy’s character sits in an office where his life seems to have been planned out for him. His boss, reports, the same day on repeat. Angelina Jolie opens the door to another reality. In rea...
Building a Community in Public: From Scratch
Subscribe now
In the past few months I have been taking apart communities. We’ve looked at where structure comes from. Why do some people become more important than others? How does usefulness turn into reputation? And at what point do rel...
When a Community Becomes an Economy
TL;DR: This is the final article in a series about how a customer becomes a participant, how a participant becomes useful to others, and how repeated usefulness begins to shape the internal structure of a community. The last step starts w...
How Communities Begin Creating Value
TL;DR: Companies have grown comfortable with creating value for customers and receiving loyalty, attention or money in return. But we already have existing systems where a great deal of value is created between members. Consistent usefuln...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Heuristics vs Traps.
| Subscribers | Engagement | 78 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
Explore More
Authors
The writers behind this newsletter.
Behavioural psychologist, 10+ years in fintech, and author of Fintech Novel 2040. My work explores what makes communities durable — how trust, belonging, incentives and shared memory turn audiences into systems that survive change.
See what the org chart, dashboard and AI don't show you. I write for founders, CEOs and advisors about people, power, hidden dependencies, behaviour under pressure and what AI says about organisations. Junior Partner at QuorumLab.
Ukrainian scholar and field researcher studying how to make the unknown understandable — then turn understanding into practical results.
Researcher and journalist who digs into accepted ideas, checks the sources behind them, and shows where evidence ends and repetition, myth or convenient history begins.
Frequently Asked Questions
How can I access the email archive for Heuristics vs Traps?
You can find recent issues that have been published by Heuristics vs Traps on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does Heuristics vs Traps have?
To see how many people subscribe to Heuristics vs Traps, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in Heuristics vs Traps?
Newsletter advertising can be extremely effective when it's done right. Before you pitch Heuristics vs Traps as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like Heuristics vs Traps?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact Heuristics vs Traps using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to Heuristics vs Traps?
Scroll up to where it says Related Newsletters to see other publications like Heuristics vs Traps. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact Heuristics vs Traps?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.