Reletter
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pour me wine

Suellen Gargantini

nesse meu espaço falo sobre comportamento, branding pessoal e experiência de marca - nova temporada: sem frequência definida, só no flow e na realidade da vida

Platform
Substack
PricingFreemiumPublishesWeekly
Issues44Founded4 years agoLast Issue4 months ago
Active
Language
Portuguese

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Latest Issues

Economia da Emoção: o novo eixo do consumo

O consumo em 2026 será decidido antes da razão #043

Depois de anos operando sob a lógica da economia da atenção, 2026 marca um deslocamento claro para o marketing: a emoção se consolida como principal ativo econômico.

4 months ago
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Privilégio digital e o contexto da tendência

O que esperar do marketing e do branding em 2026 #042

Em seu último report de tendências, a WGSN incluiu “privilégio digital” entre as 12 macrotendências comportamentais do ano e é sobre ele que vou falar na nossa primeira newsletter do an...

5 months ago
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O Brasil compra luxo emocional...

...e compra essa ideia muito rápido! #041

Existe um fenômeno corriqueiro acontecendo no Brasil:

6 months ago
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O cérebro aprende. A marca responde.

Neuroplasticidade aplicada ao Branding Pessoal, Liderança e Experiência de Marca #040

Na semana passada citei o termo neuroplasticidade nos stories e vocês ficaram interessados no tema, então resolvi escrever essa news.

6 months ago
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Branding sem marketing é só mais um projeto na gaveta

Sem ativação, a sua identidade fica abstrata #039

Branding exige movimento.

7 months ago
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  • Suellen Gargantini

    Empresária, designer e fotógrafa. Fundadora e diretora criativa da Sugarlab & Co., estrategista e curadora do Branding para Marcas, mentora de marcas pessoais, especialista em experiência de marca e consultora de marcas corporativas.

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