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One Percent Better

Dr Amantha Imber
Tens of paid subscribers

Every week, I share science-backed strategies, habits, and AI tools that actually move the needle on how you work and live. Practical, proven, and easy to steal - for people who've stopped tolerating busy and started getting genuinely effective.

Platform
Substack
PricingFreemiumPublishesWeekly
Issues124Founded7 years agoLast Issue6 days ago
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Latest Issues

Speed is the worst reason to use AI. It’s also everyone’s favourite.

Time to write: approx 3 hours.

I have a confession: Every week, when I sit down to write this Substack, I am tempted to open up Claude, brain dump some ideas, run those through some Skills I have built to flesh out the most promising one,...

6 days ago
17
11

5 experiments I'm running to stop AI draining my brain

(This image is AI-generated as I have no photographic evidence I was in this stationery mecca. But trust me, I spent hours here earlier this year, looking nowhere near as polished as I do in this image).

Time to write: 120+ minutes

AI has...

13 days ago
18
8

The Four Horsemen of AI Brain Rot

A quick PSA before we begin: How I AI is now it’s own stand alone podcast! So if you’ve been following along for weekly free AI tips via the How I Work pod, you can now get it all on How I AI (on Apple Podcasts and Spotify). If you hit Foll...

20 days ago
23
11

8.3x. That's the gap now.

Six months ago it was 2.6x. Four things the heaviest AI users do that the rest of us don't.

Are you feeling smug about your team or company’s AI adoption? Well, I am sorry to be the bearer of bad news (#sorrynotsorry): You might be using t...

a month ago
66
Paid

Steal the AI workflow behind 43 new product ideas

We didn't plan any of it. We just left the recorder on.

I’m on the balcony of our Sunshine Coast Airbnb, ocean glimpses out front, husband beside me (and also above, in the picture). We start going deep on a conversation about work.

a month ago
49
Paid

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  • Dr Amantha Imber

    I help ambitious folk work better and live better through behavioural science that's actually been tested on real humans. Organisational psychologist, Inventium + Inventium.ai founder, and host of the How I Work podcast. Join 44,000+ readers.

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