Naming for Everyone
Early Barrett, Nina BeckhardtGet weekly naming advice, resources, and insights on everything from the basics of naming to the business of naming. Created by naming expert Early Barrett of Wild Geese Studio.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 160 | Founded | 3 years ago | Last Issue | 8 days ago |
| Active | |||||
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Want a physical copy of 500 Ways to Name It?
I am once again mentioning that I wrote a book called 500 Ways to Name It. It’s designed to un-stick nearly any naming project and get you back on the road to fruitful name-making. You deserve it!
I thought I’d launch it as a digital book...
Why do you need to know 500 ways to name something?
In case you missed it, I wrote a book!
It’s called 500 Ways to Name It: How to go from “What do we call it?” to 500 naming ideas—fast—using only your human brain.
I have five physical copies left from my book launch party. They are $7...
500 Ways to Name It: Book release party tonight!
Up top:
Did you miss The Business of Naming in the Wall Street Journal’s CMO Today newsletter last week? Read the whole thing here.
Thank you to everyone who pre-ordered 500 Ways to Name It!
All 500 Ways to Name It pre-orders...
I wrote a dang book! Meet 500 Ways to Name It
Up top:
Hi! The Business of Naming is in the Wall Street Journal’s CMO Today newsletter this morning:
Read the whole thing here.
Ok, hopefully you read it, and you’re back
I have something wonderful to share.
Three years ag...
15 things namers will need for the year to come
First of all: wowwwwwwwwwwwwwwwwww.
Thank you to everyone who came out to The Business of Naming 2026. This year’s crowd showed up with so much enthusiasm and energy and kindness toward each other. It was a pleasure to spend the day with...
Key Facts
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| Subscribers | Engagement | 71 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Brand-language strategist and expert namer. Author of 500 Ways to Name It. Founder of Wild Geese Studio and Naming for Everyone. www.wildgeesestudio.com www.namingforeveryone.com
Naming expert. Founder of The Naming Group. Author of Naming at Scale.
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