
Not your normal business blog. Designed to challenge the status quo and provoke action. Unconventional stories, irregular ideas and useful frameworks to opportunistically seize your 'now or never moments'.
| Platform | Pricing | Freemium | Publishes | Twice weekly | |
|---|---|---|---|---|---|
| Issues | 77 | Founded | a year ago | Last Issue | a month ago |
| Active | |||||

“It is better to be roughly right than precisely wrong.” - ~~Carveth Read~~ , John Maynard Keynes
The first thing to know about this quote is that Keynes almost certainly didn’t say it. The line is usually traced to Carveth Read, a now-...
On best practice, waiting & seeing and the ever approaching moment when the prudent cautious move becomes the radically expensive one.
I spend a fair bit of time in conversation with senior people at organisations that, on paper, are doing...
Cities, companies and governments have spent two decades building systems for not being wrong. The result is a civilisation that can no longer imagine being right. That's a big problem.
There is a concept car sitting in Citroën’s portfolio...
Last year and I started to do a podcast we called SIDEBAR, taking some themes that were popping up in the and sharing them as conversations. It’s a bit of a pain running three separate spaces so the idea is these will now appear here.
A...
Every 'good' decision you've ever made is steadily building a case against future ones. The story of how Ford happened to find theirs in a Tesla wiring harness should be a good warning sign.
Ford has been making cars since 1903. They are e...
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The writers behind this newsletter.
I turn frustration with the status quo into strategy, ideas and momentum behind next, rather than best practices. Working with curious leaders in companies and cities to unlock something new, and help them start making it real.
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