Reletter
Artwork for Numlock News

The best way to start your morning. Numlock celebrates great stories buried in the news that you won't find elsewhere. It's snappy, funny, and informative, plus it's ad-free. Try it out and see why thousands of people wake up to Numlock every single day.

Platform
Substack
PricingFreemiumPublishesDaily
Issues2525Founded8 years agoLast Issue4 days ago
Active

Read this Newsletter

numlock.com
Artwork for Numlock News

Latest Issues

Numlock News: October 29, 2026 • Eels, ED138, Phantom Lighthouse

By Walt Hickey

The Odyssey

In an exciting moment for nominative determinism, a cruise ship called the Odyssey has encountered a desperate situation stemming from mishaps and mistakes of its pilot, causing terrible problems for...

4 days ago
26
1

Numlock News: October 28, 2026 • Opera, Candada, Labubu

By Walt Hickey

Ropeless

Crab traps are typically dropped from fishing boats, suspended from buoys, and then hours later dragged up by boats that hunt them. Ropeless traps promise to both catch the crabs but also avoid trapping...

5 days ago
29
3

Numlock News: October 27, 2026 • Sinokor, Aurum, Bronko Nagurski

By Walt Hickey

Hey! Tonight I’m going to be part of the Garbage Day Hallowmeme live show at Baby’s All Right in Brooklyn, if you’re looking for something fun in New York tonight come on out it’s going to be a great show and there’s s...

6 days ago
24
1

Numlock News: October 26, 2026 • Hemoglobin, Clayface, Elvis

By Walt Hickey

Welcome back!

Malleable

Clayface won the box office weekend with $24 million in North America, beating out the documentary You Can See Everything with a nevertheless remarkable $19.5 million in its second weeken...

7 days ago
26
1

Numlock News: October 23, 2026 • Lorax, Seagrass, Armchair Expert

By Walt Hickey

Have a great weekend!

Lorax

In a new deal that honors both the letter and the spirit of the work, glorified bargain bin Five Below will produce and sell exclusive plastic crap related to The Lorax, the Dr. Seuss...

10 days ago
30
2

Key Facts

Contact Information
Newsletter Author
Number of Subscribers
Find out how many people subscribe to this newsletter.

Audience Metrics

Subscribers, engagement, traffic and sponsorship for Numlock News.

SubscribersEngagement83Monthly Web Visits
Accepts SponsorsEstimated Cost per Ad

SEO Reach

Where Numlock News ranks on Google, and how much search traffic it brings in.

Ranked Keywords885Monthly Search TrafficTop Keywords

Chart Rankings

How this newsletter ranks in the official Substack charts.

#69
Substack
/News(Free)
#97
Substack
/News(Paid)

Authors

The writers behind this newsletter.

  • Walter Hickey

    Walt writes Numlock News, as well as some other stuff. He's a data journalist who is obsessed with culture, society and fascinating numbers buried in the news.

  • Crystal Wang
  • Frequently Asked Questions

    How can I access the email archive for Numlock News?

    You can find recent issues that have been published by Numlock News on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.

    How many subscribers does Numlock News have?

    To see how many people subscribe to Numlock News, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.

    How can I advertise in Numlock News?

    Newsletter advertising can be extremely effective when it's done right. Before you pitch Numlock News as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.

    Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.

    How much does it cost to sponsor a publication like Numlock News?

    Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.

    To find out how much an ad will cost, contact Numlock News using the contact information provided and ask for a copy of their media kit.

    How can I find newsletters related to Numlock News?

    Scroll up to where it says Related Newsletters to see other publications like Numlock News. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.

    How do I contact Numlock News?

    Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.