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One Thing

A catalogue of authenticity

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues159Founded3 years agoLast Issue25 days ago
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Latest Issues

🟧 Palantir made a chore coat

One Thing is moving its home base to Brooklyn next week! Forgive any disruption in service. Turns out going through every item you own is a great way to think about what you actually like 🟧 This week, surveillance chic & tech taste-w...
25 days ago
42
4

🟧 Alessi sale, Zillow trends, martini parties

Do you ever find yourself going through a dead zone of cultural consumption, the way you get sick of a food after eating it too often? It’s important to shake things up once in a while and go totally off the rails, dive into something...
a month ago
13

🟧 Is "character" the new taste?

This week we have a provocative essay from friends of One Thing on the banality of “good taste” content, plus 🟧 I Ching paintings 🟧 Shinjuku ads 🟧 influencer novels…

Things of the week

  • Keith McNally’s gadabout son...
a month ago
38

🟧 What was the publication?

Doesn’t it feel like a busy week on the internet?? Maybe it’s just that people are betting on every news event now… 🟧 This week, Emily Chang launches an international candy ecommerce store 🟧 an incredibly fancy Brooklyn townhouse 🟧...
2 months ago
23
3

🟧 The best anchovies on the internet

Are blossoming cherry trees in spring the most beautiful sight in the world? At least in DC they are. 🟧 This week, Kyle buys ecommerce anchovies imported from Cetara, Italy for a pasta recipe 🟧 Paris learns to love slop bowls 🟧 NYC...
2 months ago
14
5

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