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OP Game Marketing

Jordan

Welcome to OPGM (Over Powered Game Marketing), where we explore the most overpowered marketing strategies in the gaming industry. New Marketing ideas and case studies every week \ud83d\udce8.

Platform
Substack
PricingOnly free issues
PublishesWeeklyIssues11
SubscribersRead opgamemarketing.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

The 2024 Indie & AA Games Market: What 5,000+ Games Reveal About Success & Failure

After diving into the top 50 AAA, AA, and Indie games of 2024, I received a ton of feedback with one request: Go bigger. Well, you asked, and after an unhealthy amount of coffee and more late nights than I’d like to admit here it is. This t...

a month ago
10
1

AAA, AA, Indie: What 2024's Game Data Tells Us About Winning on Steam

Rather than focusing solely on the top-performing games of 2024, I wanted to explore what it takes to succeed across different levels of the games industry: AAA, AA, and Indie. These categories face vastly different challenges in player exp...

2 months ago
8
4

Making and Marketing Your Indie Game on Steam in 2025

This will be my last article of 2024, so as an early Christmas gift enjoy this guide to success on Steam in 2025. Happy holidays and good luck with all your awesome games! 🎄

3 months ago
7
4

Forging an Indie Success: Marketing Lessons from Graveyard Gunslingers

Developing a game solo is a balancing act between passion and perseverance. For the developer behind Graveyard Gunslingers, it was a journey fueled by late nights, endless weekends, and a deep love for making games.

4 months ago
6
2

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Authors

The writers behind this newsletter.

  • Jordan

    An avid gamer who stumbled into helping make and market them :)

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