Viewfinding
Joe DanielsHow to find and communicate your unique POV so you can stand out and Claim Your Category.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 21 | Subscribers | Read | newsletter.leftfield.agency |
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Latest Issues
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Problem-focus or Solution-focus?
If I had to boil it down to its core parts, I’d say that a POV is essentially comprised of two halves. There’s problem half, which explores the challenges your customers face, the pains they feel, and ultimately the reason they can’t achiev...
How to get famous.
Attention is the biggest currency in 2024. And it’s set to dominate in 2025 as well.
POV -> Product
There’s a common mistake I see companies make when they try to figure out their POV. They use their product as the foundation of their thinking.
What founders can learn from cult leaders.
Charismatic.
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Authors
The writers behind this newsletter.
Founder at LEFTFIELD, the Difference Design agency.
Frequently Asked Questions
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