
Essays on owner-led businesses: pricing power, premium brands, customer psychology, and the small advantages that compound. Free, every Wednesday.
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 25 | Founded | 2 years ago | Last Issue | 10 days ago |
| Active | |||||

“Think of Howard as a policy the shareholders own and hope never to claim against.”
Warren Buffett, letter to Berkshire shareholders, September 18, 2026
On September 18, Warren Buffett stepped down as chairman of Berkshire Hathaway. Greg...
8-minute read | Sponsor this newsletter
“We finance our entire expansion ourselves.”
— Michael Phiesel, Haribo finance chief, interviewed in WirtschaftsWoche in 2014. Translated from German.
Early 1950s. Bonn.
A loan payment was a few d...
7 minute read | Sponsor this newsletter
“Everyone’s reaction to SMBs was consistent. Don’t do it.”
— Brian Halligan, co-founder of HubSpot
Hey friend, Alex here.
Halligan and Shah chose the customer before they chose the product....
“This allows us to remain independent for the next twenty years.”
Patrick Thomas, then executive chairman of Hermès, 2011 (Le Monde, translated)
Before we start, a quick note from me.
I’m Alex. I come from the AI world and co-founded an...
Two weeks ago, you chose Bending Spoons for the next edition. I was actually surprised by the poll result. I’ve been following their journey for some time, but I didn’t know they were on so many of your radars. This is a special topic for m...
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The writers behind this newsletter.
Human + AI = Superpowers
Hotel owner. Writing about business, personal reflections and how they interact.
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