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Peak Marketing for Entrepreneurs

Julian Precht

Practical marketing insights to help entrepreneurs get their first real results and build consistent progress.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues31Founded7 months agoLast Issue5 days ago
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Latest Issues

The One Test Your Customer Persona Needs to Pass

Quick question: do you have a customer persona?

If you do, then I also have a follow-up question: when was the last time you actually looked at it?

I know that for most people the honest answer is “I made one once and never opened it agai...

5 days ago
1

Ferrari Just Broke Every Rule Of Their Own Brand. Here's Why It Might Work.

So, today I have a bit of a different article in mind. It's a little more advanced than my usual content and uses a real-world case study that's playing out right now to draw a positioning lesson that applies to every founder reading this,...

9 days ago
12
15

Stop Selling Your Product. Start Selling The Problem Instead.

When I was working on my first start-up project, the university incubator (for those who don’t know, an incubator is a collaborative program designed to help new and early-stage businesses) I was part of had organized a networking event and...

16 days ago
12
2

The Most Underrated Growth Strategy Is A 15-Minute Conversation

If you’ve been reading my content for a while, you will know by now that I am obsessed with validating ideas with potential customers.

I keep hammering it here on Substack through my notes and articles, and have even written a guide on ho...

23 days ago
45
16

Would Anyone Notice If You Stopped?

Have you noticed that while some creators and founders seem to grow steadily and almost naturally, others, while grinding just as hard (same effort, same hours, same consistency) stay stuck with flat growth, thin engagement and numbers that...

a month ago
42
14

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  • Julian Precht

    Marketer by trade, entrepreneur at heart. I help founders with no marketing background grow their business without wasting time or money. I've co-founded startups and made the expensive marketing mistakes so you don't have to.

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