Product for Engineers
PostHog, Ian Vanagas, Charles Cook, Cleo, Jina Yoon, Natalia AmorimHelping engineers and founders flex their product muscles
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 83 | Founded | 3 years ago | Last Issue | 5 days ago |
| Active | |||||
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newsletter.posthog.comLatest Issues
We used context engineering to 5x conversion and 2x activation
It all started with a friction log.
A year ago, Josh Snyder, then on the growth team, binged session recordings of users trying to onboard to PostHog. The long list of failure modes was painful.
But it jolted an idea loose: what if AI cou...
Why we're bullish on loops
When the creators of both OpenClaw and Claude Code speak, people listen. And last week Peter Steinberger and Boris Cherny were both talking about the same concept: loops.
Their argument? You shouldn’t be prompting agents to write code, bu...
LLMs are picking winners. Here’s how to become one
In the last two years, our traffic from LLMs grew 41x. Every quarter set a new record with no signs of slowing down.
If you’re a skeptic like me, you’re probably about to ask: “WeLL, BuT dOeS iT cOnvErT?”
Yes, yes it does. Better than alm...
24 tips for giving S-tier demos
A good demo can be the difference between a project shipping or shutting down, and a startup getting funded or going nowhere.
Yet most developers don’t invest in learning how to demo well – probably because we enjoy building things more th...
The stuff nobody tells you about startup marketing
Every few weeks, a founder emails me some version of the same thing:
“We’re getting early traction. How do we start doing marketing?”
Most advice is written for people at companies that already know what they’re doing. You don’t. That’s f...
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Authors
The writers behind this newsletter.
The team behind PostHog and the Product for Engineers newsletter
Editorial Lead at posthog.com
Product marketer @ PostHog
I write stuff for PostHog.
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