Engaging Youth by Rebecca Roberts
Rebecca RobertsEngaging Youth on Substack. The insights, trends and strategies for better engaging youth audiences through marketing and communications.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 105 | Subscribers | Read | engagingyouth.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Manosphere, student loans, TikTok nostalgia and the humour-gap
Inside the manosphere: if you’ve not watched yet, you need to. Louis Theroux takes a wonder into the manosphere on Netflix, speaking with creators including HS Tikky Tokky and Ed Matthews among others. My thoughts on it here.
Binge drinking 20s, trad gender views, social media ban trials and green-green flags
Young men hold more traditional view on women than older generations: 31% of Gen Z men believe wives should ‘obey’ their husbands, with 33% agreeing that husbands should have the final say on big decisions, twice as many as Boomers (13% & 1...
NEETs, school wars, connected masculinity and baby boo
Nearly 1m 16-24s NEET: latest figures show a rise to almost 1m of 16-24s not in employment, education or training (NEET) in the UK in Oct-Dec, particularly affected by cuts in hospitality and graduate schemes and an increase in young women ...
Youth(un)employment, voter engagement and fandom tattoos
Youth (un)Employment: Youth unemployment rates are bearing the brunt of the dip in employment, with 14% of 18-24s unemployed in the three months to December - highest in 5 years in the UK (or 11 excluding the pandemic). Watch this BBC piece...
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Authors
The writers behind this newsletter.
Marketing and communications, sport, higher ed, charity and public sectors, specialising in youth audiences. Founder of Thread & Fable, host the Hear It Podcast, write, share insights and deliver talks on better engaging youth audiences.
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