After 20+ years in the copy trenches, I live on my own ranch on my terms. Horses, chickens, dogs, and zero bro tactics included. Here's where writers sharpen their judgment, keep their work sounding human, and create something worth reading.
| Platform |  | Pricing | Freemium | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 88 | Founded | a year ago | Last Issue | 3 days ago |
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Can you really develop human instinct?
Animals are born with survival instincts.
Humans are born basically defenseless. No teeth. No claws. No fur. We’re completely dependent on our parents to take care of us for a couple of decades. (For some kids, it’s even longer 😆)
Meanwh...
Epi 01.2: One Easy Thing to Do On Substack for More Reach
A recording by Lorrie Morgan 🤠
My first real podcast “Epi 01: One Easy Thing to Do On Substack for More Reach” was a bust. 🤣 My husband interrupted me mid-recording. And THAT’S the one I accidentally published. Let’s do this again…
It Only Took Me 25 Years to Figure Out What I Do Best
“So Lo, what do you do?”
“Well...I’m a copywriter.”
“Okay. So you write copy for clients?”
“I do. But that’s not really my focus these days.”
“So do you teach copywriting?”
“Yup. I’ve been doing that ever since I cracked the code and d...
Kiss, Marry, Kill - September Issue
Let’s play a game...
In this version of Kiss, Marry, Kill (or Edit, Keep, Delete) we’re gonna dig a bit deeper in our toolkit to evaluate how we’d refine this.
⏰ Friendly last call...
Red Hot Inkslinger prices go up tonight at 6pm Pacific. That’s less than 90 minutes from now.
Here’s what that means:
Monthly: $10 → $15
Annual: $50 → $75
Red Hot Inner Circle: $75 → $99
When you join before then, you lock in the cur...
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Authors
The writers behind this newsletter.
I help copywriters and storytellers develop their Writer’s Instinct so they know what works, what doesn’t, and what to do about it....all with occasional horses in the forecast. \ud83e\udd20 Be sure to follow and subscribe!
For experienced people figuring out what to do with what life taught them—and who aren't done becoming useful, curious, creative, or alive.
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