Reletter
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Second Story

Robert Khederian
Hundreds of paid subscribers

A newsletter for those who love old houses and history.

Platform
Substack
PricingFreemiumPublishesTwice weekly
Issues150Founded2 years agoLast Issue8 days ago
Active

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robertkhederian.substack.com
Artwork for Second Story

Latest Issues

Inside The Grinnell, a Riverside Drive co-op unlike any other

The triangular apartment house at 800 Riverside Drive is known for its grand layouts and original details—and as the only building on the Drive with a subway stop out front.

Welcome to Second Story, a newsletter for people who love archite...

8 days ago
12
Paid

Forget the Private Club. These Fifth Avenue Buildings Have Their Own Dining Rooms.

Three co-ops still offer residents the hotel-like services of an in-house chef. You just have to get by the board.

Welcome to Second Story, especially if you’re new here! This newsletter recently got a surge of subscribers who love Marjori...

11 days ago
16
Paid

Elsie de Wolfe’s Gramercy Salon is For Rent

Before her first commission, America’s first professional decorator practiced on her townhouse at 122 East 17th Street. The parlor survives as a studio apartment—and it's available.

Welcome to Second Story, a newsletter for people who love...

15 days ago
20
3
Paid

The perfect kettle.

There’s no more stylish way to boil water.

Welcome to Second Story, a newsletter for people who love prewar apartments and beautiful things. New here? Subscribe below! Today we’re making tea. — Robert

18 days ago
9
Paid

FLOORPLAN BREAKDOWN: A 14-room Parish-Hadley-designed duplex at 740 Park Ave

Hudson-based STAIR Galleries is set to auction off over 130 pieces from this sprawling duplex, with antiques amassed under the guidance of Philip Hewat-Jaboor, on Wednesday, October 21.

Welcome to Second Story, a newsletter for people who...

21 days ago
31
4
Paid

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Authors

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  • Robert Khederian

    Professional old-house and history nerd. @notenoughangers on IG and TT. Opinions and stories are mine alone © Second Story Media LLC.

  • Frequently Asked Questions

    How can I access the email archive for Second Story?

    You can find recent issues that have been published by Second Story on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.

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    To see how many people subscribe to Second Story, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.

    How can I advertise in Second Story?

    Newsletter advertising can be extremely effective when it's done right. Before you pitch Second Story as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.

    Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.

    How much does it cost to sponsor a publication like Second Story?

    Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.

    To find out how much an ad will cost, contact Second Story using the contact information provided and ask for a copy of their media kit.

    How can I find newsletters related to Second Story?

    Scroll up to where it says Related Newsletters to see other publications like Second Story. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.

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    Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.