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| Platform | Pricing | Freemium | Publishes | Twice weekly | |
|---|---|---|---|---|---|
| Issues | 19 | Subscribers | Read | yourmarketingmentor.substack.com |
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When you work inside a private equity–backed business, marketing doesn’t get to hide behind fluffy metrics.
I’d be lying if I said I wasn’t mildly deflated after listening to Matt Damon and Ben Affleck on The Joe Rogan Experience talking about their movie “The Rip” and how modern streaming culture is shaping filmmaking.
Every great marketing strategy is built on a simple triptych: Segmentation, Targeting and Positioning.
Warning: this article contains full-bodied marketing metaphors, a couple of undead analogies, and one very judgmental ghost of campaigns past.
Other publications recommended by the authors of this newsletter.
The writers behind this newsletter.
Helping ambitious marketers grow their skills, confidence, and careers - The SME Marketing Academy is here!
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