Reletter
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Backstage Pass

Mack Collier

Strategic direction for creators looking to improve subscriber engagement, acquisition and retention.

Platform
Substack
PricingFreemiumPublishesDaily
Issues211Founded5 years agoLast Issue3 days ago
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Latest Issues

Here's Why Most Substack Growth Advice Makes You Miserable

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You’ve been following all the ‘rules’.

You’re posting Notes consistently. You’re engaging in other people’s comment sections. You’re publishing on a schedule. You’re writing CTAs. You’re tracking your open...

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The ONE Strategy That's Fueling My Paid Growth More Than Anything Else

It sounds like this wouldn't work, but it does

It works amazingly well for me, and I know many of you don’t want to do it.

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My Ego Cost Me the Bestseller Badge

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I should be a Bestseller right now. But I’m not, and my ego is the reason why.

In November of last year, I created a timeline of growth over the next 19 months through June of 2027.

I had certain miles...

10 days ago
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An Open Letter to Everyone Who Feels They Are Falling Behind on Substack

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Earlier this month I wrote what has become my most popular post on Substack so far:

What’s great about that post is it had about 100 comments. That is a LOT of valuable information. I wanted to mine those...

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I Know Why Your Free Subscribers Aren't Upgrading to Paid

“Why don’t I have more Paid subscribers?”

Every Substack creator with a Paid tier has asked some version of this question.

You’ve been publishing consistently. Your open rates are decent. People are engaging with your content, leaving com...

17 days ago
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  • Mack Collier

    I teach Substack creators how to grow by improving metrics that tie to real revenue, such as conversion, churn & retention rates. All with a Southern accent. Hebrews 2:18

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