Les brutes acquiz by Coudac
Ekip CoudacLes meilleures idées pour grandir en ligne
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 177 | Subscribers | Read | scrollstopperfbads.substack.com |
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L'art des controverses rentables
Plus de 700 000 nouveaux clients en six semaines et 40 milliards d’impressions. C’est le résultat de la campagne la plus controversée de 2025. Une pub pour American Eagle, pourtant décriée à sa sortie par de nombreux médias qui prédisaient ...
Pourquoi et comment intégrer TikTok Shop dans son mix marketing ?
Après 3 mois sur la plateforme, TikTok Shop représente plus de 30% du chiffre d’affaires de la marque Iniya Professional, que nous accompagnons.
De 0 à 200M€ avec une stratégie anti-ROI
"Ce que la plupart des marques font mal, c'est qu'elles optimisent pour des métriques bas de funnel, comme le coût par achat. Nous avons complètement inversé la logique.", annonce Simon Nüesch, le CMO d'air up.
Les 4 étapes pour réussir votre Q4 2025 en e-commerce
En 2025, ce sera déjà notre 6e Q4 depuis la création de Coudac. Avec une centaine d’annonceurs accompagnés et + de 50 millions d’euros dépensés, c’est une période que l’on suit évidemment de près.
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Le compte substack de l'équipe Coudac, on vous partage le meilleur de ce qui se fait sur l'acquisition en ligne (ads, crea, tracking, crm & more)
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