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Sheila (of Ephemera)

Sheila (of Ephemera)

I’m a Gen X west coast Canadian who loves shopping and wearing second-hand clothes. I adore my cat and my husband (not necessarily in that order). I’ve been a fashion blogger since 2008.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues88SubscribersRead sheilaephemera.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Short Week, Then Limbo Sale!

Hello, my friends! Welcome to my little corner of the fashion discourse. Consider me your fairy godsister, with a closet full of wacky clothes, a decades-curated jewelry collection and all the fun accessories, and most of it is pre-loved. I...

9 days ago
35
40

Workworkwork...Big Finish!

Hello, and welcome! Come on in and grab a seat, have a drink, whatever. I’m Sheila, that loopy auntie you wish you had, with the closet full of wacky vintage and designer clothes, overflowing jewelry boxes and shoes, oh, the shoes…and most ...

16 days ago
36
35

Free Range Fits - Fab and Fail

Hello, Gentle Readers! Please pull up a chair, and grab a cuppa, and let’s delve into some outfitry, shall we? Who am I and why would you do this? I’m your slightly weird Gen-Xer who wears what others dare not, mostly a mix of secondhand an...

23 days ago
43
34

Final and First Fits, Plus Closet Swap-Over

Hello, my friends! Welcome and do come in and get settled, get comfy - we’re all friends here. Allow me to introduce myself. I’m the wacky aunt you wish you had: the one who wore colour, pattern, shine and dripped with jewelry and took you ...

a month ago
54
41

Authors

The writers behind this newsletter.

  • Sheila (of Ephemera)

    I’m a Gen X style chronicler, promoting circular fashion, secondhand shopping locally and creative expression for 18+ years. Want an amusing weekly romp through often downright weird weekly outfits with a noted Footnote Freaque? Of course you do!

  • Frequently Asked Questions

    How can I access the email archive for Sheila?

    You can find recent issues that have been published by Sheila on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.

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    To see how many people subscribe to Sheila, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.

    How can I advertise in Sheila?

    Newsletter advertising can be extremely effective when it's done right. Before you pitch Sheila as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.

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    How much does it cost to sponsor a publication like Sheila?

    Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.

    To find out how much an ad will cost, contact Sheila using the contact information provided and ask for a copy of their media kit.

    How can I find newsletters similar to Sheila?

    Scroll up to where it says Similar Newsletters to see other publications like Sheila. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.

    How do I contact Sheila?

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