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Smarter Marketing for Introverts

Melitta Campbell

Smarter marketing, messaging and mindset for thoughtful experts who want to become the obvious choice — without becoming louder, pushier or someone they're not.

Platform
Substack
PricingFreemiumPublishesWeekly
Issues333Founded7 months agoLast Issue5 days ago
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Latest Issues

How to Build a Personal Brand Without Becoming Louder

How do you build a personal brand that helps people remember, trust and recommend you - without feeling as though you're constantly promoting yourself?

In this episode, I talk with personal brand strategist Bob Gentle about a more human ap...

5 days ago
5

Why the Best Expert Doesn't Always Win the Client ... and the simple fix that changes everything. #318

What if the reason people aren't choosing you isn't because you need more expertise, but because the expertise you already have has become harder to explain?

There's a strange paradox that can happen as you become more experienced. You see...

12 days ago
6
2

How to Price Your Expertise for Profit and Value

If your business isn't as profitable as you'd like, you might assume you need more clients.

But what if attracting more clients could actually make the problem worse?

For many coaches, consultants and service-based experts, the real issue...

19 days ago
2

The Missing Piece in Your Marketing: What Is Value Whispering?

If you're good at what you do, but marketing your business still feels harder than it should, it's easy to assume you need a better strategy, more visibility or simply more time.

But what if the piece that's missing comes before all of tha...

a month ago
1
1

Three Ways Your Thinking Can Make You Stand Out as the Obvious Choice.

Training communication professionals on how to write for the web, 2011

Many years ago, I used to train communication professionals to write for the web.

At the time, writing for websites was still a relatively new thing and organisations...

a month ago
14

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  • Melitta Campbell

    Busting the myth that you need to be loud or pushy to market and grow an impactful business. Marketing strategist. TEDx Speaker. 3x best-selling author. Get the 1st chapter of my latest book free: www.melittacampbell.com/chapter

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