Sportsvrse
Ekow Owusu-Boakye, Maxwell KablanSportsvrse explores how athletes, brands, and sports properties build influence, ownership, and commercial value at the intersection of sport, media and culture.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 106 | Founded | 3 years ago | Last Issue | 4 days ago |
| Active | |||||
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sportsvrse.substack.comLatest Issues
Fame Doesn’t Build Businesses: The Blueprint Behind Successful Athlete Ventures
The best athlete businesses aren’t built around fame. They’re built to succeed beyond it.
Why do some businesses succeed while others don’t? It’s a recurring question that often occupies our minds, but it’s also a fascinating one. No amoun...
We're Asking the Wrong Question About Life After Sport
It feels like every week another athlete is announcing an investment, launching a business or taking an ownership stake somewhere.
A few years ago these stories felt unusual.
This year they feel normal.
That got me thinking...
This week...
When Influence Meets Faith: How Footballers Are Pointing People to Jesus
For years, athletes have largely been defined by one thing: performance.
Goals scored. Trophies won. Records broken.
But today, the most influential athletes are often recognised for something much deeper than what they do on the pitch. T...
What Oura Health’s Partnership With Harry Kane and Declan Rice Teaches Us About Modern Athlete Marketing
Athlete endorsements are nothing new.
Brands have partnered with elite athletes for decades to increase awareness, borrow credibility and sell products. But the strongest partnerships today are moving beyond visibility alone.
Oura Health’...
What IShowSpeed’s FIFA 2026 World Cup Song Teaches Us About How Fans Experience Sport Today
When people think about the World Cup, they typically think about the football.
The goals. The upsets. The rivalries. The players.
But increasingly, some of the biggest moments of a World Cup happen away from the pitch.
One of the cleare...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Sportsvrse.
| Subscribers | Engagement | 70 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Founder of Sportsvrse and semi-professional footballer. I cover the ideas and developments across sport, media, and culture with a focus on how athletes, brands, and organisations are building influence, ownership, and commercial value
Creator of A Score To Settle and Editorial Research Analyst for Sportsvrse. I have a passion for commercial partnerships, media strategy and athlete story telling. I cover topics such as athlete brand deals, broadcast deals, and African football.
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