Steep Insights
William DietzSteep Insights provides in-depth yet accessible content about the global tea industry, covering everything from market trends and supply chain to tea production and regional terroir stories.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 48 | Subscribers | Read | steepinsights.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Tea's Versatility Is Its Biggest Advantage, And Its Biggest Barrier
This article is brought to you by a tall glass of dihydrogen monoxide.
Is Your Cup of Tea Counterfeit? The Scale, Impact, and Considerations of Fake Tea [Updated With Matcha]
I updated this old article to include tea's hype child: matcha. Is there such a thing as counterfeit matcha? The numbers suggest so.
What Tea People Get Wrong About Quality
This article is brought to you by a freshly brewed, pour-over coffee.
The Uncomfortable Truth About Organic Tea
Organic certification has merit, but it also has flaws. I aim to show the flaws in the current structure and to advocate for a better future.
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Authors
The writers behind this newsletter.
Tea industry consultant with 18+ years’ experience. Ex-R&D lead at DAVIDsTEA, co-founder of BDH Consultants and the Founder's Circle, and author of Spill the Tea. Focused on growing tea consumption in North America and helping brands succeed.
Frequently Asked Questions
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