Insight Loop
Steve MoncrieffInsights and thoughts on the marketing landscape including CRM, behavioural trends, AI and digital. Together with opinions on the luxury, financial, food and drink sectors.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 7 | Subscribers | Read | stephenmoncrieff.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Are Marketers Sleepwalking Into an AI-First Future?
For decades, digital marketing has revolved around SEO, paid search, and ranking strategies—but these tactics are on the verge of obsolescence. As AI-powered search and voice-first discovery replace traditional search engines, are marketers...
Unlocking Consumer Engagement with Data-Led CRM: A Smarter, More Effective Approach
In today’s hyper-connected world, brands find themselves at a crossroads. The rise of digital communication offers limitless opportunities to engage with customers - but it also brings the temptation to prioritise quantity over quality. Too...
The Longevity Economy – The Growth Opportunity Brands Can’t Ignore
The current issue of my newsletter discusses how the over-50s are reshaping the market. They’re living longer, spending more, embracing digital, and prioritising health and experiences like never before. Yet too many brands are still chasin...
How to Unlock Hidden Creativity with AI
Growing up with report cards that repeatedly labelled me as someone who needed to "try harder," was "easily distracted," and often "seemed to be in his own world," I intimately understand the challenges faced by neurodiverse individuals in ...
Authors
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