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Sweet Success

Candace Nelson

From serial entrepreneur, investor, and Guest Shark Candace Nelson, Sweet Success is your go-to guide for building a standout brand and thriving business—with actionable strategies, founder insights, and mindset shifts to help you grow with confidence.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues81Founded4 years agoLast Issuea month ago
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news.candace-nelson.com
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Latest Issues

How to Stop Pulling Your Hair Out When the Numbers Tank

I was at the hair salon last week, mid-color appointment, when my colorist, Kat, asked:

“Has your reach been tanking lately too?”

Kat is also a content creator in the fashion space, and whenever I see her we compare notes on what’s workin...

a month ago
13

How to Get a Big Audience Without a Big Budget

A couple weeks ago, Tini Younger - a TikTok creator with 12 million followers and the most viral mac and cheese recipe on the internet - put on a Pizzana apron, sat in our dining room, and the internet followed her there. Food media picked...

a month ago
7
3

The Wine Glass That Broke the Internet (Or At Least My Comments Section)

It’s been a minute. Two months, actually. And a lot has happened - Pizzana is full steam ahead with some exciting things in the works, I’ve been doing a lot of partnership work with LinkedIn, just returned from an incredible wedding celebra...

3 months ago
14
13

When Your Heartbreak Becomes a Headline

My 15-year-old looked at me and said, “Mom, I’ve literally never heard you swear this much.”

Then he added, carefully: “And you’re doing a lot of aggressive sighing.”

He was right. I was angry and I was fragile. And every few minutes, I’d...

4 months ago
20
3

The News I Never Expected to Hear

Sprinkles, the company I founded in 2005 and sold in 2012, has closed its doors. I have no ownership or operational involvement in the company. But that doesn’t change how I feel. I’m devastated.

I learned just before it happened, from som...

5 months ago
18
14

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  • Candace Nelson

    Founder advice for small biz builders from someone who’s built, exited, and started again. Built Sprinkles. Building Pizzana. Guest Shark, NYT bestselling author, investor, mentor.

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