The Brand Builders' Blueprint
The Brand Builders BlueprintYour backstage pass to the brains behind some of the most exciting fashion, beauty and lifestyle brands in the world.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 29 | Founded | a year ago | Last Issue | 5 months ago |
| Active | |||||
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brandbuildersblueprint.substack.comLatest Issues
27 gifts from the brands of my first 27 guests
The Brand Builders Blueprint: The Holiday Gift Guide 2025
If holiday gifting were a sport, this would be the all-star team.
With the holiday season upon us, I thought to celebrate the first calendar year of this project coming to an end...
Vol. 27 - Aela Abalos, Tresemmé
Meet Aela:
Aela Abalos is one of those rare marketing leaders who’s equal parts imagination and execution muscle. She came into beauty through a personal love of haircare and fashion, but what makes her stand out is how deliberately she...
Vol. 26 - Will Sheane, Finisterre
Meet Will:
Will Sheane didn’t arrive as CEO of Finisterre through the traditional fashion/apparel pipeline but it’s clear that he is the right man for the job. His journey to leading this monumental brand is what makes his perspective s...
Vol. 25 - Natalie Holloway, Bala
Meet Natalie:
When Natalie Holloway co-founded Bala, she wasn’t just reinventing the wrist weight, she was reimagining what fitness could feel like. What started as a burnt-out ad exec’s lightbulb moment on a yoga mat in Indonesia has s...
Vol. 24 - Jonathan Weaver, Db
Meet Jon:
From the moment you start talking to Jon, it’s clear he’s got that rare mix of humility and mischief that makes great brand leaders so magnetic. What began as a semi-pro athlete learning to “market himself”, evolved into a sha...
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Welcome to The Brand Builders’ Blueprint. A backstage pass to some of the biggest brains and most influential figures in the fashion, beauty and retail world ✨
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