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Artwork for The Business of Food

The Business of Food

Jennifer Barney

Making better decisions in food + ag

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues263SubscribersRead jenniferbarney.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

I didn’t write today

I wanted to cover Expo today but my Airbnb WiFi isn’t working so I can only do what I can on my phone.

6 days ago
3
0

Expo West is a psychological sport

If you’re a first-time exhibitor heading into Expo West, anxiety is hitting about now.

13 days ago
10
5

Should you become a Private Label supplier?

When I was the founder of an early stage brand I got hit up to private label. And then later when I was at BigFood we dabbled in private label. Both of those experiences give me a POV on the topic.

20 days ago
12
2

Slowing velocities at Sprouts may not be your fault. Sprouts is maturing, and your launch strategy should too

For years Sprouts has been treated as an accelerator for emerging brands — a place where discovery happens and new products can turn quickly.

a month ago
13
4

Authors

The writers behind this newsletter.

  • Jennifer Barney

    I built, scaled, and sold my almond butter brand before founder brands were cool. Here’s where I share how to do it today. For startup CPG and ag producers.

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