The Changemaker
Ryan Irvin, Kellie Lounds, Matisen Douglas, Kalli Turcotte, Alyson Quigley, Quinlin Kelly, Lauren Brenzel, Alyssa HenzlerUseful information to help you persuade and win.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 37 | Subscribers | Read | thechangemaker.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Setting The Scene: The Art of Political Ad-Making
Picture this: it's October 2026. You’re watching your favorite show or your favorite team. You’re an undecided voter, bombarded with political ads, and just as another one starts, you get up to refill your drink.
2024 Deep Dive: What Happened?
In the wake of a sobering 2024 election cycle, it’s tempting to fall back on familiar narratives or retreat to safer ground. But doing so would, at minimum, waste an essential opportunity to learn and improve. The data from Blue Rose Resear...
Want to Persuade?
> It’s that fundamental belief—I am my brother’s keeper, I am my sister’s keeper—that makes this country work.
Lessons from the Frontlines
When people think about ballot initiative campaigns, they often picture big teams, sprawling infrastructure, maybe something that looks like a presidential campaign in miniature. But the truth? Even the “big” ones are small and scrappy.
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Authors
The writers behind this newsletter.
Dad who also does other stuff.
Creative Producer for Change Media Group, who loves to tell great stories for important causes.
Repro organizer hailing from FL
Alyssa lives and works in Minneapolis. In her free time, she loves reading a good book, going on long hikes, and spending time with friends at breweries.
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