THE DATA FASHION BRIEF
Fashion news, trends and brand performance, decoded through data. Not instinct, evidence.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 21 | Founded | 7 months ago | Last Issue | 6 days ago |
| Active | |||||
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thedatafashionbrief.substack.comLatest Issues
This Week in Fashion Data #20/07
01
AI shopping’s trust problem just got worse. Phia - the AI shopping assistant that half your feed swears by - got caught taking commission credit for purchases it never actually referred. The company is calling it a glitch. But th...
Men Carry Bags Now, and Here's the Proof
Search interest in men's handbags is up 637%, the World Cup was full of them, and the Menswear SS27 collections confirm it. This is all you need to know
Somewhere between the DR Congo squad walking off a plane in matching leopard print sui...
I Analysed Every Look From Menswear SS27: Here Are The Trends Sticking Around
The key trends, the colours, and the categories actually moving, whether you work in fashion or just can't stop thinking about it.
Is it just me, or has menswear quietly become the most interesting trend setter in fashion over the past few...
I'm A Fashion Data Analyst, But Still Can’t Get Dressed
I have to confess something… I suffer from shopping paralysis, specifically when I found myself last week having to pick my outfits for Milan Fashion Week and a wedding straight after it.
You’ve probably heard the term before, but if you h...
I Counted More Wired Earbuds Than AirPods On The Street. The Data Agrees.
I analysed why everyone suddenly has a cord hanging out of their pocket again. Sound quality has nothing to do with it.
The Street, Then The Data
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WHERE DATA MEETS FASHION | Data analyst decoding trends & brand performance through data | @fashionunitedhq writer | \ud83d\udc8c By Carmen — [email protected]
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