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Style Analytics

Style Analytics, Lyst

Data-driven fashion research

Platform
Substack
PricingFreemiumPublishesWeekly
Issues49Founded2 years agoLast Issue15 days ago
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styleanalytics.substack.com
Artwork for Style Analytics

Latest Issues

Data isn't sexy anymore

In October 2012, Harvard Business Review published what would become one of the most quoted headlines in tech: “Data Scientist: The Sexiest Job of the 21st Century.” At the time, companies were wrestling with unprecedented volumes of data a...

15 days ago
71
5

Actually working as a data analyst in fashion

Your Qs and my As on how I got here, tech stacks, toxic workplaces, office outfits (and many more)

A few months ago a fashion tech creator made a post promoting a number of data analyst roles at fashion tech companies (they’re doing god’s...

21 days ago
52
4
Paid

Met gala metrics (updated)

2 days ago I posted one of my data-driven fashion event reviews, this time covering the 2026 Met Gala. It started when I saw the absolute wall of green carpet posts across all of the major fashion magazine Instagram accounts (the Vogues, El...

a month ago
45

Is the CBK moment over?

It has been nearly three weeks since Love Story, the Carolyn Bessette Kennedy x John F. Kennedy Jr. fan-fiction aired its final episode, and I have been sitting with the question (and asking people in my life + in the industry) what the lon...

2 months ago
57
7

FW26 trends you are already wearing

Hey hey — apologies for the lack of posts lately.

I recently started doing consumer insights full-time for an actual fashion brand (!!) If you have followed my personal journey breadcrumbs, you may already know that this is a very big dea...

3 months ago
288
14

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  • Style Analytics

    Fashion researcher and data analyst

  • Lyst

    Your weekly data digest.

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