The FirstPartyCapital Newsletter
FirstPartyCapitalWe talk about tech and finance trends shaping the $5 trillion marketing industry - as well as news related to the FirstPartyCapital fund.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 166 | Founded | 5 years ago | Last Issue | 10 days ago |
| Active | |||||
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newsletter.firstpartycapital.comLatest Issues
Why We Are Launching An AI Infrastructure Company For Brands, Agencies, Pubs, Ad Tech & MarTech
It’s only a handful of days away from the Glastonbury of ad tech, namely ATS London. Our own event, MadTechMoney, is running on the same day. We have a jam-packed agenda. Be sure to get your ticket, as everyone of note will be there. We’ll...
Catching The Ad Tech M&A Zeitgeist
Hello readers. Our MadTechMoney event is a week and a bit away, and we're hosting it alongside the mega ad tech conference, ATS London, on September 15 (get your ticket). It’s an action-packed MTM agenda - from fundraising to scaling to exi...
Why Ad Tech Disaster Chat Is So Passé
Good day to you, reader. FPC hopes this edition of the FPC newsletter finds you well. If not, then we can understand why. Over the past twelve months, a deluge of negativity from all directions has focused on ad tech’s long-term viability....
How To Scale An EMEA Business - The FPC (Very Rough) Guide
Good day to you, FPC Newsletter reader. In this edition, we’ll discuss scaling ad tech in EMEA. Nigel Gilbert, former frontman for AppNexus Europe, wrote a LinkedIn post this week about a common mistake US companies make: treating EMEA as o...
Building A Scaled Email Curation Stack (Using Passendo)
This newsletter is being penned during a partial solar eclipse. Lots of people are running around with makeshift eclipse-friendly goggles made out of empty Rice Krispies boxes, jostling to see one of nature’s most wondrous (anti-climactic)...
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Authors
The writers behind this newsletter.
We invest capital & expertise into ad tech, martech and digital media companies.
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