Madison and Wall
Insights About the Business of Advertising, Ad-Supported Media and Related Technologies
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 337 | Founded | 3 years ago | Last Issue | 8 days ago |
| Active | |||||
Read this Newsletter
madisonandwall.substack.comLatest Issues
M&W SATURDAY SUMMARY: Why Same-Country Broadcaster Consolidation Won’t Prevent Decline, Vista’s Bid for Criteo, Indie Agency Growth Trends and More
Podcasts:
On this week’s M&W Podcast we review our work of the week!
Weekly Work:
The Death of TV is Exaggerated, But Same-Country Consolidation Won’t Help
Sky and ITV Combine as U.K. Television Consolidation Accelerates
Vista’s...
M&W SATURDAY SUMMARY: Comcast-NBCU Impact on Freewheel, Analysis of Sky-ITV and Corus-Quebecor + A K-Shaped Advertising Economy?
Podcasts:
On this week’s M&W Podcast we review our work of the week! Separately, on Agency Business from Madison & Wall and FusionFront Media, Brian interviews Stagwell’s Mark Penn.
Weekly Work:
Comcast-NBCU Split Analysis: Financ...
M&W SATURDAY SUMMARY: Walmart-Vibe Analysis, APAC Advertising, Media Agency Billings Trends
Final reminder! On Sunday (June 28) our annual Chocolate Marathon will take place in Paris starting at 10:00am and going until 7:00pm. Please contact us if you are interested in joining at any stage along this free event (email brian@madiso...
M&W SATURDAY SUMMARY: New Global Ad Forecasts, Fox-Roku Analysis, PayPal Ads, M&W's Expansion + More!
Events:
Join Us in Cannes for a Live Version of Madison & Wall’s Forecast: TUESDAY June 23 9:30-10:30am CEDT. RSVP here.
Also in Cannes:
- TUESDAY June 23 10:30-11:30am CEDT we will join Horizon Media’s Bob Lord for “The Transparency P...
New Global Ad Forecast Webinar 11AM ET, Summary Report, Links to Full Report + M&W's Expansion
As a reminder, today (Tuesday) at 11:00am ET we will host a free webinar to discuss our inaugural global advertising industry forecast. As we summarized in the headline of the report, “Madison & Wall’s New Global Data Shows the Ad Market Is...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Madison and Wall.
| Subscribers | Engagement | 77 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
Explore More
Authors
The writers behind this newsletter.
Strategic financial analyst of global advertising, technology and marketing services businesses, informed by relationships with investors as well as media company, marketing, agency and ad tech practitioners.
Frequently Asked Questions
How can I access the email archive for Madison and Wall?
You can find recent issues that have been published by Madison and Wall on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does Madison and Wall have?
To see how many people subscribe to Madison and Wall, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in Madison and Wall?
Newsletter advertising can be extremely effective when it's done right. Before you pitch Madison and Wall as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like Madison and Wall?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact Madison and Wall using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to Madison and Wall?
Scroll up to where it says Related Newsletters to see other publications like Madison and Wall. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact Madison and Wall?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.