Madison and Wall
Insights About the Business of Advertising, Ad-Supported Media and Related Technologies
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 344 | Founded | 4 years ago | Last Issue | 9 days ago |
| Active | |||||
Read this Newsletter
madisonandwall.substack.comLatest Issues
M&W SATURDAY SUMMARY: Origin and Media Measurement, 2Q26 Trends For Commerce Media, US Consumer Video Spending, CPG Results and Agencies + Why Upfront Commitments Don’t Tell Us Much
Madison & Wall Quarterly Webinar
SAVE THE DATE: Our client-exclusive 3Q26 Forecast Webinar will occur September 9 at 11:00 AM EST. Additional details will be provided via email to Madison & Wall clients. We will be releasing our new worldw...
M&W SATURDAY SUMMARY: AdTech2Q26 Reviewed, Euro TV Trends, Dentsu + Globant Results, IHeart + Viant, Marketer CEO/CFO Commentary and More
Podcasts:
On this week’s M&W Podcast we review our work of the week! Separately, on Agency Business from Madison & Wall and FusionFront Media, Olivia interviews RareOne’s Matthew Naffah.
Weekly Work:
European TV 2Q26: Sports Shift...
M&W SATURDAY SUMMARY: 2Q26 Ad Market Growth Healthy With Varying Results For Individual Companies
Podcasts:
On this week’s M&W Podcast we review our work of the week! Separately, on Agency Business from Madison & Wall and FusionFront Media, Brian interviews Lighthouse Creative’s Sam Slaughter.
Weekly Work:
The Trade Desk, Doub...
M&W SATURDAY SUMMARY: Best Way to a Billion is to Invest Two; +The Trade Desk at a Crossroads; 2Q26 Ad Results from Meta, Amazon, Reddit, Apple, Omnicom, Stagwell and More
Podcasts:
On this week’s M&W Podcast we review our work of the week! Separately, on Agency Business from Madison & Wall and FusionFront Media, Brian and Olivia interview Barkley OKRP’s Katy Hornaday.
Weekly Work:
Large Marketer CE...
M&W SATURDAY SUMMARY: Ad Tech’s Two Architectures, 2Q26 Results From Google, Comcast, Rogers, TelevisaUnivision and Havas + Marketer Commentary
Podcasts:
On this week’s M&W Podcast we review our work of the week!
Weekly Work:
An Interview with Chalice’s Adam Heimlich on Ad Tech’s Two Architecture
Google and Rogers Results: Digital Advertising Holds Strong as Traditional...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Madison and Wall.
| Subscribers | Engagement | 78 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
Explore More
Authors
The writers behind this newsletter.
Strategic financial analyst of global advertising, technology and marketing services businesses, informed by relationships with investors as well as media company, marketing, agency and ad tech practitioners.
Frequently Asked Questions
How can I access the email archive for Madison and Wall?
You can find recent issues that have been published by Madison and Wall on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does Madison and Wall have?
To see how many people subscribe to Madison and Wall, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in Madison and Wall?
Newsletter advertising can be extremely effective when it's done right. Before you pitch Madison and Wall as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like Madison and Wall?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact Madison and Wall using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to Madison and Wall?
Scroll up to where it says Related Newsletters to see other publications like Madison and Wall. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact Madison and Wall?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.