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The Future Normal

Henry Coutinho-Mason, Rohit Bhargava

Understand what's next. Dissecting today's innovations in order to uncover tomorrow's opportunities.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues112SubscribersRead thefuturenormal.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Using AI to transform keynote presentations.

If you’d told me 18 months ago that I’d have created my own AI-powered event experience, I wouldn’t have believed you.

a month ago
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The doorman fallacy; the case for underwhelming AI; spiky brands and more...

I seem to have written about two topics more than any others recently – the future normal of work, and ‘where next for AI?’. This is hardly surprising given how central they both are to everyone reading this.

a month ago
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Gen AI's Act Two starts here.

This week Anthropic and Adobe gave us a glimpse of the future(s) of Gen AI.

2 months ago
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The weird world of working with AI agents

The world of work is about to get…a little weird.

2 months ago
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Authors

The writers behind this newsletter.

  • Henry Coutinho-Mason

    Celebrating the Ideas & Instigators in The Future Normal

  • Rohit Bhargava

    Founder, Non-Obvious Company and Co-Author, The Future Normal

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