The New New
Brent TurnerFueling foresight with the discoveries, launches, trends, and movements emerging from labs, studios, businesses, and culture. Published monthly(ish).
| Platform |  | Pricing | Only free issues | Publishes | Monthly |
|---|---|---|---|---|---|
| Issues | 52 | Founded | 6 years ago | Last Issue | 21 days ago |
| Active | |||||
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thenewnew.isLatest Issues
When Followers Can't Follow Along
Hi, hi all!
On the days I pulled this issue together, I fell in love with every winner in the Japanese Stationery Awards 2026, longed to play Tetris on a magazine cover, made a mental note to visit the new Apple Museum in the Netherlands,...
Connected Context
Hi, hi all!
This issue goes deep into my latest AI- and tech-infused obsession: the race to connect context throughout apps, platforms, and data systems!
On the day I pulled this issue together, I had an amazing time cruising in Amazon’s...
Against Better Judgment
Following the arc of my explorations through the past few issues — friction, scarcity, identity — becoming chefs and foremen — this issue connects the threads of mass conventional creation with the narratives of needing to stand out.
So, a...
The Return of Multitasking
We’re baaaack.
A couple of weeks into a new year, and a ton already filling the roundup.
On one front, this is looking like it will be The Year of the Robot. And, coming out of a month of Robots Everywhere, long-time readers of The New Ne...
Five Favorite Things for 2026
This is a special edition of The New New. In the new year, I’ll be back with my typical featured posts and roundups packed with intrigue and irrelevance.
Last year, I shared my Five Favorite Things for 2025.
It became one of my mos...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for The New New.
| Subscribers | Engagement | 62 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
@Work --> Opus Agency. @Home --> writes The New New.
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