Reletter
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Boutique creator talent agency meets lifestyle culture and the inspo that drives our creativity. By founders Ashley & Jared Fox.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues14Founded2 years agoLast Issue2 months ago
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ikonicfox.substack.com
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Latest Issues

Saturday Sips: Details aren't a finishing touch. They're the whole point.

A few months ago, Jared and I checked into a boutique hotel. It’s not in the heart of a major city, it’s in an East Coast beach town. The lighting was intentional. The linens were fresh & unscented. The decor was bespoke and the staff was w...

2 months ago
1

On Set: with Samsung x @TwoOutsiders

I was just on the ground in SF for Samsung’s launch of their new mobile device and let me be one of the first to tell you…it’s next level.

Let me rewind a bit - Samsung is a partner we have worked with for quite a few years at IKONICFOX, s...

2 months ago
3

The IKONIC Edit: Micro-cations, your permission for the ultimate, expedited reset

Hi Fox Fam! Back with The IKONIC Edit: a bit of what inspires us, brings a mental reset, and keeps things efficient all at the same time. Shall we say less??

On rotation this week:

  • AM DJs, coffee in hand

  • Snacks + convertible cock...

2 months ago
2
2

On Record: The Advantage of Being Chronically Online

Hi, I’m Jane. a Talent Manager who is, unapologetically, chronically online.

Not in a brain-rot way. In a research way.

In this industry, being online is not optional. It is how you keep a pulse on what is shifting before everyone else no...

3 months ago
3

DOUBLE TAKE: Build Your World

From the Desk of The Foxes

Ok, officially week 2 of 2026 and it’s world-building time!

Last week we had the same conversation multiple times, with different creators, different stages of their brands, but similar messaging:

  • “I...
4 months ago
5

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  • Ashley Fox
  • IKONICFOX

    Creator talent agency that does things differently ☺︎

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