The Index
MufaroSomewhere between a pitch deck and a three-martini lunch.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 56 | Founded | 2 years ago | Last Issue | 6 days ago |
| Active | |||||
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theindexbymufaro.substack.comLatest Issues
The Next Great Asset Class Is Hospitality
Why hotels, members’ clubs and physical spaces are becoming more valuable in an age of digital abundance
There is an asset class hiding in plain sight.
The Swag Gap: A Field Guide to Ambition Incompatibility
There’s a term making the rounds on TikTok right now: the swag gap. In its most surface-level form, it’s the observation that one person in a relationship simply has more — more style, more confidence, more cultural fluency, more it — than...
The Business of Being Trusted
I got accepted into ShopMy on a Tuesday. By Wednesday I had built four shelves, linked seventeen products, and renamed one collection three times before landing on “Outfit Repeating Is Chic.” (Because it is) It felt, structurally, identical...
A New York Recut
There is a version of me that lives in New York in May, every year, until I die. She rents an apartment somewhere in the West Village or on the UES. She has a standing 8am at a hot yoga studio and a standing 9pm at a wine bar. She is on fir...
Money That Can Wait
There is a particular kind of death that venture capital inflicts on consumer brands - and it’s almost never loud. It doesn’t happen with a scandal or a collapse. It happens slowly, in the space between what a brand was and what it needed t...
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Subscribers, engagement, traffic and sponsorship for The Index.
| Subscribers | Engagement | 78 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Co-founder of Rolodex Media.
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