The Index
MufaroSomewhere between a pitch deck and a three-martini lunch.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 53 | Founded | a year ago | Last Issue | 16 days ago |
| Active | |||||
Read this Newsletter
theindexbymufaro.substack.comLatest Issues
A New York Recut
There is a version of me that lives in New York in May, every year, until I die. She rents an apartment somewhere in the West Village or on the UES. She has a standing 8am at a hot yoga studio and a standing 9pm at a wine bar. She is on fir...
Money That Can Wait
There is a particular kind of death that venture capital inflicts on consumer brands - and it’s almost never loud. It doesn’t happen with a scandal or a collapse. It happens slowly, in the space between what a brand was and what it needed t...
The Last Scarce Thing
There is still a certain kind of founder, operator or investor who talks about brand as if it is the bit you get to once the serious work is done. First you build the product. Then you get distribution. Then, somewhere down the line, you ti...
On Being Outside (and What You Learn There)
At the end of February, after what most people would call a perfectly normal weekend, I texted Jade and told her I thought I might be depressed.
Not because anything was wrong. Quite the opposite. I’d spent the weekend reading, worked on R...
Back From Abroad!
Hello friends, I’m back.
I took a small Substack hiatus at the end of last year while travelling, and since landing back in Sydney I’ve been moving at a speed and pace that suggests rest was more of a concept than a reality. (Nothing has c...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for The Index.
| Subscribers | Engagement | 73 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
Explore More
Authors
The writers behind this newsletter.
Building Rolodex Media. More fun on tiktok, Somewhat cooler on instagram but undoubtedly my most interesting self on Substack.
Frequently Asked Questions
How can I access the email archive for The Index?
You can find recent issues that have been published by The Index on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does The Index have?
To see how many people subscribe to The Index, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in The Index?
Newsletter advertising can be extremely effective when it's done right. Before you pitch The Index as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like The Index?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact The Index using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to The Index?
Scroll up to where it says Related Newsletters to see other publications like The Index. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact The Index?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.