Marketing Accountability Council (MAC)
Jay Mandel, Dale Harrison, Michael James Munson, Jacob Sanders, Moni Oloyede, Jessica, Jason PattersonTrust is crumbling, attention is collapsing, and consumers are done playing: MAC was built for this reckoning.
| Platform |  | Pricing | Freemium | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 282 | Subscribers | Read | marketingaccountability.substack.co... |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
The SaaS Apocalypse: How Marketing Software Sold Us Out
If you’ve ever looked at your MarTech invoice and thought, “How am I paying $70K a year to send emails and build dashboards no one reads?”
AI hype, dirty data, and venture capital recklessness
If you’ve followed the Marketing Accountability Council, you’ve seen us track a pattern again and again:
The Haunted House of Misinformation
This Halloween, we didn’t show up in costume.
What’s Not in the Bag at Whole Foods Anymore
For years, Whole Foods wasn’t just a grocery store; it was a way of life. A curated, ethical, sensory experience that promised better food and a better world.
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Authors
The writers behind this newsletter.
If you’re here, you probably feel it too: we’re overdue for a marketing reckoning. I’m Jay Mandel, founder of Marketing Accountability Council (MAC) and the Clean Data Alliance (CDA), two platforms built to lead that reckoning from the inside out.
Entrepreneurial dot connector.
Co-Founder of MAC | Marketer/Musician+Composer/Audio Illustrator | LISTEN TO: "OUTBOUND: a marketing sci-fi podcast" ▶ http://tinyurl.com/bp6xzm43 | \ud83c\udfb7 w/ Big Daddy Kane
My goal is to change the perception of Marketing. I have a deep belief that you can set people free through effective communication. Effective communication builds connection and trust, and with those two things we can change the world.
Founder of Jewel Content Marketing Agency | Teller of Truths As I See Them | Unrepentant Smartass
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