
Every week: one martech or AI concept broken down with real examples, step-by-step walkthroughs, and the career case for why it matters. Created by a marketer, for marketers — no coding required.
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 51 | Founded | 2 years ago | Last Issue | 7 days ago |
| Active | |||||

This week we have The Experimental Marketer coverage of the latest State of Martech 2026 report, presented last May 5th.
My focus in this article is to help marketers understand what all these changes in the marketing technology landscape...
POSSIBLE 2026 event is over and it was a whirlwind of content, Adtech/Martech vendors and parties. Lots of parties.
There were different content tracks and stages. I was able to check the inspiration (main) stage, the AI-Verse room and th...
1. The composable canvas is the right vision. The blockers are all human.
Scott Brinker’s report argues the rigid martech “stack” is giving way to a fluid, composable canvas built on a unified data founda...
In this Tuesday's newsletter, I go back to my point of how customer data can provide opportunities for marketers and their careers.
Customer data is the input that feeds AI agents in Marketing. Marketers should lead/own conversations/impl...
1. The martech stack isn’t your problem. The org chart is.
It seems that all articles you read now start by acknowledging that the martech stack itself is not the problem but the org, messy data, siloed tea...
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The writers behind this newsletter.
Every week I help mid-career marketers build trust, authority, and career options in the age of AI and Martech. Created by a marketer, for marketers.
Executive search for Marketing and Ecommerce.
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