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The Experimental Marketer’s Newsletter

The Experimental Marketer, Harry Joiner

Every week: one martech or AI concept broken down with real examples, step-by-step walkthroughs, and the career case for why it matters. Created by a marketer, for marketers — no coding required.

Platform
Substack
PricingFreemiumPublishesWeekly
Issues39SubscribersRead theexperimentalmarketer.substack.co...

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

The Zero-Click Marketer

Zero-click in search, zero-click in email marketing, zero-click in the customer buying journey…AI continues to disrupt how customers (people!) interact with brands, products and services and this, in turn, disrupts the usual digital marketi...

7 days ago
5
0

From Manager to Architect: The Three Skills That Will Define Marketing Careers by 2027

The job title will still say “Marketing Manager.” The work behind it will bear no resemblance to what most people do in that role today.

13 days ago
3
0

How to Build (Marketing) Context Architecture: The 8 Skills Every Marketing Agent of Context Needs

In the first post of this series, I argued that the most important agent in the agentic era isn’t AI. It’s the marketer who architects the context everything else depends on. I called this role the agent of context: the practitioner who tra...

20 days ago
6
5

The Most Important Agent in Marketing Isn't AI

PART 1 OF 2: Agents of Context: The Marketing Role Nobody Is Talking About

a month ago
10
0

Authors

The writers behind this newsletter.

  • The Experimental Marketer

    Marketing Work Revealed Through the Lens of Technology

  • Harry Joiner

    Executive search for Marketing and Ecommerce.

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