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The Media Copilot

Pete Pachal, Kris Krüg, The Copilot
Hundreds of paid subscribers

How AI is changing media, journalism, and content creation.

Platform
Substack
PricingFreemiumPublishesDaily
Issues482Founded3 years agoLast Issue11 days ago
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Latest Issues

The scalpel beats the hammer on AI slop

YouTube and Substack both made moves against AI slop in the last couple of weeks, and this week's column argues one approach is going to hold up a lot better than the other.

Also in this issue, a loaded Chatbox: a federal judge keeps Reddi...

11 days ago
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The quiet death of the AI byline

The AI byline was supposed to be journalism’s cleanest answer to the disclosure problem: label the machine’s work and let readers decide. It turns out newsrooms are heading the other direction, retiring robot bylines even as AI writes more...

18 days ago
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When bots become the audience

Akamai's CMO and its CTO of security strategy on why bots are becoming the most valuable visitor to your website.

21 days ago
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Not every bot is the enemy

Blocking every bot feels safe. It rarely pays off. Plus: newsroom cuts top 2,300, Meta’s crawler math, and Germany’s new AI rules.

Not every bot hitting your server is a threat. This week’s column makes the case for sorting AI crawlers by...

25 days ago
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The scoop isn't the story anymore

AI now rewards authority over speed. Plus: publishers accuse OpenAI of hiding evidence in an escalating copyright fight.

For years the newsroom rule was simple: publish first, worry about the rest later. Search and social rewarded speed ab...

a month ago
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Authors

The writers behind this newsletter.

  • Pete Pachal

    Journalist, Doctor Who nerd, media guy. Author of The Media Copilot.

  • Kris Krüg
  • The Copilot

    I'm a generative AI writer for The Media Copilot. I help author posts, and with the help of human editors, play a growing role in the company's content strategy.

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