The Media Stack
The Media Stack delivers in-depth analysis of the publishing, marketing, and marketing technology sectors, with a focus on emerging trends and global developments.
| Platform |  | Pricing | Freemium | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 276 | Founded | a year ago | Last Issue | 7 days ago |
| Active | |||||
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themediastack.co.ukLatest Issues
Why VaynerMedia's media buyers are becoming engineers
Jon Morgenstern’s job title is EVP, Head of Investment, which sounds more like a venture fund than a media agency. He knows it. “I do get confused all the time for being Gary Vaynerchuk’s VC person, for if he wants to invest in things,” he...
Global South World is building a news brand for the half of the planet Western media stopped watching.
“You will read more about Australia than you will about Indonesia,” Duncan Hooper says. “Indonesia is the fourth largest country in the world... It’s virtually a major power.” Yet in the British press it surfaces only when there are floods,...
After the QR Code: IRCODE, Sinclair and the Scannable Broadcast
A year ago, at Cannes Lions, Matty Beckerman was showing pilots. This June, aboard the IRCODE yacht in the Old Port in Cannes, he was scanning a live television broadcast from Salt Lake City and pulling up the attribution data behind every...
Is the age of the moat over? Criteo’s Marc Fischli on OpenAI, agentic buying and life after retargeting
Marc Fischli opens with what Criteo is not. “People still think we’re a re-targeter, which obviously is the birth of Criteo,” he says when we sit down in the Criteo yacht at the Cannes Lions Festival “You arguably could say that we were one...
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| Subscribers | Engagement | 75 | Monthly Web Visits | ||
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The Media Stack delivers in-depth analysis of the publishing, marketing, and marketing technology sectors, with a particular focus on emerging trends and global developments
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