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The Naija Way

Ayomide Tayo

The Naija Way is a bi-weekly newsletter that decodes all aspects of Nigerian pop culture from fashion, film, music, sports and more. It is culture decoded. It was founded by Ayomide Tayo.

Platform
Substack
PricingOnly free issuesPublishesTwice weekly
Issues349SubscribersRead thenaijaway.substack.com

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Contact Information
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Latest Issues

Recent posts by this newsletter. Browse the email archive.

The Insider Story of Big Brother Naija Season 1 & The Plot to Stop Afrobeats

It was early 2017 when Osagie Alonge, Pulse Nigeria’s Editor-in-Chief, asked me to write a story about the first Big Brother Naija edition in 2006.

4 months ago
16
4

Man of God

The year was 2005. I walked into the lobby of the Mass Communication Department at the University of Lagos for another round of lectures.

5 months ago
6
0

35 Culturally Impactful Nigerian Rap Songs

I have seen the debates and arguments, and instead of a Twitter thread, I decided to write a list. It is a mega list of 35 culturally impactful rap songs.

5 months ago
15
3

The Vision That Never Was

On November 27, 1996, Head of State, General Sani Abacha, initiated a strategic development plan dubbed ‘Vision 2010.’ The goal was to transform Nigeria into a united, industrious, caring, and God-fearing democratic society by the year 2010...

6 months ago
10
4

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Authors

The writers behind this newsletter.

  • Ayomide Tayo

    Afrobeats Explainer. Nigerian Pop Culture writer

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