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The Social Life of Beauty

Mia Chae Reddy, Ph.D.

A cultural lens on beauty—its rituals, stories, and the people who give it life.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues30Founded2 years agoLast Issue6 days ago
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Artwork for The Social Life of Beauty

Latest Issues

After the monoculture: Citizens of Humanity, AGOLDE, and the possibilities of modern masculinity

AGOLDE (left). Citizens of Humanity (right). From my personal collection.

In 2003, I bought my first pair of Citizens of Humanity jeans. Jerome Dahan had just left 7 For All Mankind and built something new — quieter, more considered, with...

6 days ago
3

On hammam: the original women’s social club

ham·mam—

| həˈmäm |

n. A bathhouse of rising temperatures, marble, steam, and running water; descended from Roman thermae, transformed by Islam, woven into urban life alongside the mosque and the souk.

n. A site of femini...

13 days ago
10
4

Headnote no. 001 — Starting again without starting over

The part of building a brand no one prepares you for: the plateau, the fatigue, and the quiet work of starting again—without starting over.

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“The pause is as important as the note.” — Truman Capote

Being a founder is a long...

2 months ago
7

The sensory logic of beauty®: Embodied knowledge, ritual transmission, and the architecture of brand memory

“Someday you be walking down the road and you hear something or see something going on. So clear. And you think it’s you thinking it up. But no. It’s when you bump into a rememory that belongs to somebody else.”

— Toni Morrison, Beloved

*...

3 months ago
4

The Luxury of No: How Le Labo Turned Restraint Into Desire

“The desire of the man is for the woman, but the desire of the woman is for the desire of the man.” — Madame de Staël


The Social Life of Beauty is a reader-supported publication. To receive new posts and support my work, consider be...

5 months ago
7
10

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  • Mia Chae Reddy, Ph.D.

    Brand Director. Cultural Curator. Beauty Anthropologist. Word Bae. Ph.D. Founder of DEHIYA Beauty. I like to run because I love to brunch.

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