
Reflections on Sport and Style
| Platform | Pricing | Freemium | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 121 | Founded | 2 years ago | Last Issue | 7 days ago |
| Active | |||||

At every level, women’s volleyball is booming. According to the National Federation of State High School Associations, volleyball was the second-most-popular women’s sport in 2025, with 492,799 registered athletes to track and field’s 513,8...
August Edition featuring Cobalt, RunBudz, Whiz Khalifa, Baseball Bows and more...
Hi! I’m testing a new format just for paid subscribers, featuring a round-up of all the things that are on my radar right now. I cannot yet promise how often...
Notes on a theme and a Q&A with Woodstock's buzzy new purveyor of "outdoor stuff"
I am a picky person. This means I am hard to gift. My mother gave up years ago. My husband, whose gifts I have ungraciously spurned on several occassions, is...
Hello from Vancouver! I’m typing this intro from the airport while I await my very delayed red-eye home to Boston. Apologies in advance if this doesn’t land in your inbox right at 7 am ET. I am only human.
This weekend, I was invited to jo...
Clocking some new launches by women for women
Over the last two years, I’ve been loud about the need for more women-founded running brands. What feels like once a week, a new brand appears on my feed, launched by a man extoling his “vision...
Subscribers, engagement, traffic and sponsorship for The Sweat Lookbook.
| Subscribers | Engagement | 78 | Monthly Web Visits | ||
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| Accepts Sponsors | Estimated Cost per Ad | ||||
Where The Sweat Lookbook ranks on Google, and how much search traffic it brings in.
| Ranked Keywords | 782 | Monthly Search Traffic | Top Keywords |
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The writers behind this newsletter.
A runner and brand builder with a lot to say about women’s sports and fashion. \ud83d\udccdBoston
Product marketer and strategy consultant. Writing at the intersection of athletic brands, business, and culture.
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