Reletter
Artwork for The Traverse

The Traverse

Travis Clark

Traversing the business of franchises and fandom.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues109Founded3 years agoLast Issue9 days ago
Active

Read this Newsletter

travisclark.substack.com
Artwork for The Traverse

Latest Issues

Masters of none

“Masters of the Universe” (Amazon MGM)

The Gist

  • Amazon MGM and Mattel’s “Masters of the Universe” is looking bleak in early box-office projections.

  • It raises questions about the kinds of big-budget gambles both companies wan...

9 days ago
3
1

More than the YouTube effect

Inde Navarrette in “Obsession.”

The Gist

  • “Obsession” and “Backrooms” are both low-budget horror movie hits from YouTube filmmakers.

  • But their success is about more than just the YouTube effect.

  • They once again show ho...

16 days ago
3

What's a Star Wars movie now?

The Gist

  • “The Mandalorian and Grogu” is a shockingly self-contained and low-stakes movie. Is that good enough for Star Wars?

  • After years of TV shows and franchise mismanagement, it feels like a miracle that a Star Wars movie...

22 days ago
3
2

The Mandalorian episodes, ranked

Ahead of the new “Mandlorian and Grogu” movie, I rewatched all three seasons of “The Mandalorian” (as well as the last three episode of “The Book of Boba Fett”).

So naturally I needed to rank the episodes.

In cases where I didn’t have mu...

22 days ago
3
2

Nobody knows how to watch anything anymore

“Michael” (Lionsgate)

The Gist

  • From the reaction to the new “Resident Evil” trailer to the hoopla over the “Mario” and “Michael” reviews, media literacy is dead.

  • Fandom has become an engine of mass hysteria, which could set...

a month ago
6
7

Key Facts

Contact Information
Newsletter Author
Number of Subscribers
Find out how many people subscribe to this newsletter.

Audience Metrics

Subscribers, engagement, traffic and sponsorship for The Traverse.

SubscribersEngagement71Monthly Web Visits
Accepts SponsorsEstimated Cost per Ad

Chart Rankings

How this newsletter ranks in the official Substack charts.

#246

Authors

The writers behind this newsletter.

  • Travis Clark

    Former entertainment reporter for Business Insider.

  • Frequently Asked Questions

    How can I access the email archive for The Traverse?

    You can find recent issues that have been published by The Traverse on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.

    How many subscribers does The Traverse have?

    To see how many people subscribe to The Traverse, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.

    How can I advertise in The Traverse?

    Newsletter advertising can be extremely effective when it's done right. Before you pitch The Traverse as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.

    Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.

    How much does it cost to sponsor a publication like The Traverse?

    Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.

    To find out how much an ad will cost, contact The Traverse using the contact information provided and ask for a copy of their media kit.

    How can I find newsletters related to The Traverse?

    Scroll up to where it says Related Newsletters to see other publications like The Traverse. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.

    How do I contact The Traverse?

    Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.