The Wine Marketing Field Guide
Heather DaenitzWeekly marketing tips, strategies, and thoughts that help wineries and wine brands thrive online. Written and curated by Heather Daenitz of Craft & Cluster.
| Platform |  | Pricing | Freemium |
|---|---|---|---|
| Publishes | Weekly | Issues | 62 |
| Subscribers | Read | winemarketing.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Why Isn’t Wine a Moving Day Beverage?
This past weekend, I helped my dad pack up our family home in Pasadena as he prepared to move to the Central Coast to be closer to me. This house has been in our family for nearly 60 years. It’s the house my dad grew up in, and the house my...
The Most Entertaining Explanation of Terroir I’ve Ever Seen
What wineries can learn from Alta Colina’s hilarious (and brilliant) stormy vineyard report
Introducing, The Tasting Room
One of my favorite things about wine is how it brings people together. Whether it’s around a dinner table or at a tasting bar, wine is an excellent social lubricant.
Be a Tourist in Your Own Town
For years, I’ve worked with Visit the Santa Ynez Valley, photographing the communities, hotels, events, and activities that make this area so special. One of my favorite things about these projects is that they’ve given me the opportunity t...
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Authors
The writers behind this newsletter.
I help wineries tell the true stories behind their brands w/ beautiful photos & social media!
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