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Artwork for The Wine Marketing Field Guide

The Wine Marketing Field Guide

Heather Daenitz, Sonja Magdevski

Weekly marketing tips, strategies, and thoughts that help wineries thrive online. Written and curated by Heather Daenitz of Craft & Cluster.

Platform
Substack
PricingFreemiumPublishesTwice weekly
Issues128SubscribersRead winemarketingfieldguide.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

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I almost didn’t release this article. The topic of Dry January has been beaten to death, and you can’t throw your shoe without hitting a hot take either for or against it. I’ve been wondering whether it’s even worth sharing my own opinion o...

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Authors

The writers behind this newsletter.

  • Heather Daenitz

    I help wineries tell the true stories behind their brands with beautiful photos & social media! \ud83d\udcf8 2025 Wine Photographer of the Year

  • Sonja Magdevski

    A Living Anthology of Santa Barbara Wine Country.

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