A fashion PR agent exploring how to buy less and better while making more out of her existing clothes – sharing every other week what got away. Just because I can’t have it, doesn’t mean it’s not worth our attention.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 88 | Founded | 3 years ago | Last Issue | 11 days ago |
| Active | |||||
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One day in Amsterdam, trying not to shop
This city has fashion momentum and I’m here for it (partly).
So I’m writing this after an incredibly short night (4 am wake-up call), but with the urgent need to bring you up to speed: I had the best 40 hours in Amsterdam in the beginning...
The clothes we’re bringing back this fall
I asked four fashion Substack writers to share what they're rewearing now instead of buying new.
To say that I wore my outfits on repeat these past weeks would be to say nothing: based in London for most of September, my entire rotation co...
TIDBTW Guest: Sofia Pavlu, fashion editor at Myself and freelance stylist
My shopping rules in print; a conversation on how to buy with intention, finding cherished vintage pieces and the stories behind it all.
I’m finally back in Berlin and I feel like we need to catch up. I tried to keep my notes up to date, e...
We need to talk about Zara
The fast fashion giant is kind of back. And 3 independent labels to support instead.
I found myself on zara.com last week and I’m not proud of myself. I honestly never check the shop for updates, I prefer to pretend it doesn’t exist. But w...
The energy I’m channeling for fall
Discussing outfit screenshots I’ve collected, fashion cardio at my quarterly Valesque studio visit, and a pair of socks is the best way to update your wardrobe right now
Frankly, I’m feeling a bit on the edge: I’m bored by the clean girl a...
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Authors
The writers behind this newsletter.
I run a fashion PR agency in Berlin and write about clothes instead of buying them (I try) and how to make more out of our existing wardrobes.
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