Thinking About Behavior
Elina HalonenDeep dives into behavioural science—decoding complex research into digestible insights for anyone curious about how human decisions shape the world around us
| Platform |  | Pricing | Only free issues | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 24 | Subscribers | Read | thinkingaboutbehavior.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Why interventions fail: a guide to common pitfalls in behaviour change
Behaviour change interventions don’t always deliver their intended outcomes and even well-designed efforts can produce unexpected results or fail to achieve meaningful change. Understanding these patterns of failure is critical—not to assig...
Deconstructing the logic of calorie labelling as an intervention
In my last article, we explored the findings of a recent study on calorie labelling in England. The policy, which aimed to encourage healthier choices by displaying calorie information on menus, had mixed results. While it increased awarene...
Does knowledge change behaviour?
Last week, a new study on calorie labelling in England revealed an important finding: while the policy increased awareness of calorie content, it didn’t lead to measurable reductions in caloric intake. This result has reignited debate over ...
From theory to practice: applying COM-B & TDF in qualitative analysis
Frameworks like COM-B and the Theoretical Domains Framework (TDF) offer structured ways to understand behaviour, but their application in qualitative analysis can be far more complex than expected.
Authors
The writers behind this newsletter.
Behavioural Strategist | Integrating BeSci, AI & Systems Thinking for Strategic Problem-solving
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