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Principles not playbooks

Stephen Millard

Join me in exploring the principles and mental models founders and leaders are using to build enduring and powerful companies in the AI Age.

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PricingOnly free issuesPublishesTwice weekly
Issues33Founded10 months agoLast Issue5 days ago
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Artwork for Principles not playbooks

Latest Issues

What matters most? And the three questions every founder must keep asking...

Founders spend enormous amounts of time discussing roadmaps, pricing, hiring, fundraising and go-to-market. Yet every one of those decisions ultimately depends on three more fundamental questions:

Every strategic decision is downstream of...

5 days ago
3
2

When execution becomes abundant, what becomes scarce?

A few weeks ago I spent the best part of a day being driven mad by an admin request. Someone needed me to sign off a piece of work, and each time I delivered what I thought had been asked for, the goalposts moved. I would do X and be told i...

12 days ago
3
3

Best practices are, at best, average.

I gave a talk to some MBA students on Friday, and kept coming back to the same point. Venture runs on a single law in which a tiny number of companies generate almost all the returns. In short, the power law.

When we think about everything...

19 days ago
4
2

I want you more than need you, and I need you for all time

I love Wichita Lineman, written by Jimmy Webb, and of course sung by the brilliant Glen Campbell.

But I have always thought one line is back to front:

I need you more than want you, and I want you for all time.

Surely everything we kno...

a month ago
3
1

NRR is misunderstood

TLDR…

NRR is misunderstood. It isn’t a growth metric, it’s a power metric and a lag indicator.

The leading indicator is customer transformation: what measurably changed in the customer’s business because of you. Most vendor ROI claims ar...

a month ago
7
5

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  • Stephen Millard

    I work at Notion Capital, helping founders reach their potential. After a decade in VC and 100+ companies, I’ve seen unique journeys but common lessons. AI is reshaping how businesses are built and I'm privileged to be in the middle of it.

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