
The field guide for solo founders to navigate the hard middle of building solo. Honest essays, real tactics, and a community that makes intros by hand. Because building solo shouldn't mean building alone! New posts Tuesdays and Fridays. Pull up a chair.
| Platform | Pricing | Freemium | Publishes | Twice weekly | |
|---|---|---|---|---|---|
| Issues | 25 | Founded | 4 months ago | Last Issue | 3 days ago |
| Active | |||||

The first time I was shooting a reel for Shezaar’s Instagram, it took me 4 hours to shoot a 30 second video. I kept pausing and starting over, certain that whatever I’d just said sounded exactly as stupid as I felt saying it.
There are thr...
Just one comment on a Reddit thread sent 200 people to my website. Meanwhile, Instagram and TikTok sent only 15.
A few months into building Shezaar, I was creating top-of-funnel content everywhere. Instagram, TikTok, Linkedin, Substack. Yo...
How many days would it take you to go from “I have an idea” to “I talked to 5 potential users”? 1 month? 1 week? 1 day?
In my opinion, it should be a matter of hours!
Over the last 2 years, I have worked on 8 ideas. 5 were pivots and vers...
Even the most famous surname in tech right now had to allegedly fake her way in.
Unless you have been living under a rock, you already know about the Phia scandal by now.
For anyone who hasn’t fully followe...
Three pillars I built so my AI agents get smarter with every pass
The very first AI agents I built were not smart, and I found that out when the agent that edits my Substack drafts followed a rule I had already removed weeks earlier and I...
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The writers behind this newsletter.
Building a community for solo founders who are done building in silence. Real stories, genuine connections, honest playbooks, and the people who get what it actually takes to do this alone. Come to our online co-working sessions!
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