SaaS GTM Insights
Gururaj PandurangiWeekly newsletter on building, operating and scaling GTM strategies.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 44 | Founded | 2 years ago | Last Issue | 9 months ago |
| Active | |||||
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tscontent.substack.comLatest Issues
Why Revenue-First Teams Are Turning to PLG Scorecards
Hey Growth Leader,
If you’re running a product-led business, it’s natural to obsess over revenue. ARR, net retention, expansion — those are the numbers your board sees, your operators track, and your team celebrates.
But here’s the uncomf...
Maximizing Outbound Reach: Our journey to 80% Deliverability in 4 weeks (2025)
A few months into my role at ThriveStack, I hit a wall which most startups trying to scale come across at some point during their journey. We were deep into our outbound efforts, but something was off—our emails weren’t landing. Not metapho...
SaaS GTM is Evolving. Is Your Growth Intelligence Stack Keeping Up?
Introducing ThriveStack Customer Analytics: A Unified Growth Intelligence Platform
📊 Read our Product Announcement post here ->
The State of SaaS Revenue Architecture in 2025
Growth used to be linear. Marketing brought le...
Why Customer Journey and User Journey Aren’t the Same—And Why It Matters
User Journey ≠ Customer Journey
Businesses often use the terms Customer Journey and User Journey interchangeably, assuming they describe the same process. However, while they are related, they track different interactions, serve diff...
What If These Were the Characteristics of SaaS in the Age of AI? 🚀
What if we lived in a world where buying new SaaS wasn’t scary but exhilarating? Imagine SaaS applications that anticipate your needs, optimize workflows automatically, and provide unbeatable value—all powered by artificial intelligence.
M...
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Authors
The writers behind this newsletter.
Building ThriveStack, a growth platform for B2B SaaS companies
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